Neuflize OBC continues its support of artistic creation, for the third consecutive year, by sponsoring Monumenta, the great contemporary art encounter launched in 2007.

Already having joined this year with the Ministry of Culture and Communication for La Force de l’Art 02, Neuflize OBC confirms its position as a reference sponsor for the visual arts in France. This support is the dynamic and innovative illustration of how its sponsorship policy is centred on contemporary creation and the showcasing of French cultural heritage.

From the start the Neuflize OBC Bank has been Monumenta’s principal partner.
It has indeed enthusiastically supported this unique annual initiative for artistic creation, and has been a committed partner for the first three Monumenta events. It is especially proud to continue this partnership in 2010 with Christian Boltanski’s  unprecedented and striking installation questioning the nature and meaning of being human. This year it most especially supports the unique mediated learning approach making these works accessible to all publics.

An engaged banker, Neuflize OBC is sensitive to the full impact of an artistic confrontation that centres itself around the work itself, contributing to bringing the widest possible public closer to contemporary creative work and which reflects the singular and profoundly innovative view it gives of a world in movement.

Its historical commitment to promoting contemporary creative work and the preservation of cultural heritage was recognized by the Ministry of Culture and Communication last June, when it gave the bank the honorific «Grand Mécène» award.
Neuflize OBC sponsorship combines the cultural heritage of yesterday with that of tomorrow, collaborating on the visual arts and cinema by coordinating its initiatives with those of Neuflize Vie, its life insurance subsidiary.

A bank and a sponsor

Neuflize OBC is often cited as a reference in connection with French cultural sponsorship, especially for the visual arts and cinema. Its involvement comprises partnerships with prestigious institutions, both for exhibitions as well as for major artistic events. Its choices develop around support for creative work, such as for competitions showcasing French cultural heritage.

A sponsorship in tue with a private bank’s values…

The initiatives Neuflize OBC undertakes are each proof of its rigorous and ongoing commitment to projects it considers a great quality, as well as its capacity for open-mindedness and innovation in supporting initiatives encouraging creative work. They also reflect the values this reference major player in France’s private banking sector shares with its clients and business relations, especially with families with their roots in French industry and who are often art lovers, or with professionals in the film and communications sectors, throughout the country.

The Group’s collaborative sponsorship initiatives in France…

Neuflize OBC moreover shares its commitments in the field of art with its life insurance subsidiary, Neuflize Vie, which has chosen to concentrate its initiatives on contemporary photographic and videographic images, through multiple initiatives, such as for example its continual engagement for the Jeu de Paume Museum and the Maison Européenne de la Photographie.

Examples of initiatives for 2009

Daniel et Florence Guerlain Foundation Contemporary Drawing Award, March 2009, Nuit des Musées / Direction des Musées de France / May 2009, LA FORCE DE L’ART 02 / Ministry of Culture and Communication / April-May 2009 ; Cinéfondation / Cannes Film Festival 2009, Erwin Olaf Exhibition / Institut Néerlandais / May-June 2009, ParisCinéma / July 2009 ; FIAC / October 2009, Lanterne Magique Exhibition / Cinémathèque October 2009, Forum d’Avignon / November 2009… 

www.neuflizeobc.fr